Privacy Policy

We take the protection of your personal data very seriously. We process your personal data in accordance with the legal data protection regulations and this privacy policy. The use of our website is generally possible without providing personal data. As far as personal data (such as name, address, or email addresses) are collected on our pages, this is always done, where possible, on a voluntary basis.

Processors, Recipients

We process your personal data with the support of processors who assist us in providing services (e.g., web hosting, email newsletter services).

These processors are strictly obligated to protect your personal data and may only process your personal data for the purpose of providing our services. Your personal data will only be passed on to service providers typical of business operations, such as banks (in the case of payments to you), tax advisors (if you appear in our accounting), shipping service providers (in the case of sending goods to you), etc.

Cookies

This website uses cookies. Cookies make websites more user-friendly and efficient. A cookie is a small text file that is used to store information. When visiting a website, the website can place a cookie on the visitor's computer. If the user revisits the website later, the website can read the data of the previously stored cookie and, for example, determine whether the user has visited the website before and which areas of the website the user was particularly interested in. More information about cookies can be found on Wikipedia.

Changing Cookie Settings

How the web browser handles cookies, which cookies are allowed or rejected, can be set by the user in the settings of the web browser. The exact location of these settings depends on the web browser used. Detailed information can be accessed via the help function of the respective web browser. If cookie usage is restricted, some features of this website may no longer be fully available.

Cookies on Our Website

Our website processes the following cookies:

• Absolutely necessary cookies to ensure basic website functions:

  • CookieConsent: Used to store consent for cookie usage.
  • gaOptout, maOptout, fbOptout: Used to store the opt-out from Google Analytics, Matomo, and Facebook Pixel.

• Functional cookies to ensure website performance.

• Performance cookies to improve user experience.

  • Google Analytics (see there).
  • Facebook Pixel (see there).

• Advertising cookies to manage advertising campaigns.

Server Log File

This website processes the following personal data in a server log file for the purpose of monitoring technical functions and improving server operation security based on the legitimate interest of the controller (technical security measures):

• accessed content
• time of server request
• browser type / browser version
• operating system used
• referrer URL
• IP address
• hostname

This data is temporarily stored for a duration of four hours. Afterward, the IP address and hostname are anonymized.

Google Analytics

This website uses Google Analytics, a web analytics service of Google Inc., 1600 Amphitheatre Parkway Mountain View, CA 94043, USA ("Google") on the legal basis of legitimate interest (website usage analysis). We have concluded a contract with Google for data processing services. When you visit our website, a connection is established to Google's servers, and data is transmitted to servers, some of which are located in the USA. Google Analytics also uses cookies to store information about the website user and to analyze the use of the website by users. This website uses the "IP anonymization" feature. As a result, your IP address is shortened and anonymized by Google within EU member states or other parties to the European Economic Area Agreement. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. According to Google, Google will use the collected data to evaluate website usage, compile reports on website activities, and provide additional services related to website usage and internet usage. Google may also transfer this information to third parties if required by law or if third parties process this data on behalf of Google. Detailed information on how Google Analytics handles user data can be found in Google's privacy policy or the Google Analytics privacy policy.

Disable Google Analytics

You can prevent the collection of your user data by Google Analytics on all websites by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de

Alternatively, you can prevent the collection of your user data only on this website by clicking on the following link. An opt-out cookie will be set, which prevents the collection of your data during future visits to this website: